About Us


 

Get ready for a tail-wagging tale!

The genius behind Flexitags began in 2016, sparked by none other than my amazing wife Karen, our late but always-loved lab 'Bella', and our 8-year-old Cockapoo dynamo 'Bettypoo'. You see, those adventurous girls had the annoying knack for losing dangling ID Tags during their jogging escapades.

We're not fans of jingle, jangle ID Tag for many reasons and we're convinced that our furry friends wouldn't either, which is why Karen did something about it!

In 2020, Martin (me), said goodbye to the corporate world after 40 years and as our three boys had all grown up, it was time to do something with more purpose, so I joined in the fun with Karen. 

Having a brilliant product is a great, but our little UK business thrives on paw-sitive customer reviews and recommendations. Oh, and let's not forget, a healthy love for each other and what we do.

We've got a thing about trust and confidence, so we're always listening, learning, and wanting to make things better for customers, both two-legged and four-legged.

Fast forward to Aug '23 and with a little nudge, the time had come to put everything, not just Flexitags under one brand, and who's been the star since the very beginning? Our trusty companion and chief product tester, Bettypoo! who's posed, pranced, and lent her ear and paw in times of need. So naturally, the stars aligned and BettyPoo.com was born, because hey, it's all in a name – and what a name it is!

Karen, Martin & Bettypoo x

 

 

Based on 5952 reviews
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Flexitags
Suzanne Francey
Great quality and customer service

Great quality tags only replaced as moved house. Company checked as I’d used a mix of upper and lower case on my 3 tags to make sure I wanted all the same. Thank you. Thoroughly recommend!

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Flexitags
Slow Loris
Lovely high quality tags, clear to read and easy to fit

I made a mistake when I ordered these tags, which was very quickly resolved. Very pleased with the tags. They look good and hopefully will last longer than traditional hanging tags.

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Flexitags
denise bennett
Great product

Beautifully made suits any collar or harness.

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Spare Silicone Bands
Mrs Anna Fox

Thanks for the fast delivery and just the ticket for use for another few years... Excellent

Fast replacement!

I'm a big fan of BettyPoo's tags and after a year of hard living around my Viszlas neck, we needed a replacement band which came very quickly.

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Flexitags
Mrs Beverly Marshall
Safe, Secure and Silent!

I am a repeat customer which shows how much i love these tags. Easy to fix to the collar, easy to read text and no jingle jangle that you get with the traditional dog tag. I highly recommend these tags!

Best name tag ever

We have a very young active boarder terrier who spends his days running around a stable yard and always getting into mischief. My son recommended your tags as our little rascal had lost a lot of metal disc tags. Bought 3 spare bands as he has already broken one….. but the name tag itself stayed attached to his collar

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Walking Leads
Mr william berrow

This is my second collar from flexi tag and I am impressed again by how good they look and how durable they are. I Will definitely be buying another as we like all the colours you can choose from. Customer service is also excellent…. Thank you

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Adjustable Collar
Susan Langdon
Great collar and tag

Excellent customer service and quick delivery. A super collar for a lab who loves water and realky pleased with the tag.

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Flexitags
Rosemary Browne
Super Tags

I have bought so many of these Flexitags as they are amazing- so with a new puppy arriving I ordered with excitement. The colour is amazing and they are perfect - as always!

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Flexitags
Pamela Taylor

So pleased with the tag. Easy to fit and looks great. Quick delivery too.

Collar and tag

Amazing service . Collar and tag are fantastic . Great fit and looks fab .

Highly recommended

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Bespoke - ID Engraved collar
Sally Keat
Collar and tag

Absolutely amazing . Fits perfect . Fabulous colour
Highly recommend. Great service

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Flexitags
Mike Green
Great service

Great personal service from Karen and Martin.
I enquired about engraving the flexi-tag and was fortunate they were trialling this service. All communication was responded to promptly and the entire process was painless. I have since ordered another in an alternative colour with no fuss. Very pleased with the results.

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Flexitags
Lucy Fowler
red tag

Really clear, a lovely produce, will be ordering more

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Flexitags
Lisa Bush
Excellent!

Really grateful to Karen and Martin for turning my order around so quickly (allowing me to have the tags before I go away) thank you. The tags themselves are excellent (I have a Border Terrier who prides himself on ripping offm the standard metal tags from his collar, but I think he might have met his match here!) Thank you again.

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Flexitags
Alex dobbins
Flexitags

First class customer service attentive and personal. Product is great no more jingly dangly noises as she runs about which must be so much better for the dogs. Will continue to use this great company

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Walking Leads
Laura Colwill
Amazing service

Really appreciated the speedy service to replace a lost lead right at holiday time. Lovely products too which goes without saying.

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Flexitags
Michelle
Great service

Never heard of the company before but found them through Google and so glad I did. The tags are fantastic and don’t make a noise on the collar like a metal tag does so my puppy is safe without even knowing she has her ID on her.
I did have an issue with one of the tags but a replacement was sent out the same day that I spoke to them, can’t get better service than that! Highly recommend and will definitely use again.

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Flexitags
Alexandra Salisbury
Fantastic

We purchased one of these after reading about how to dangle down tags can get caught on things. Very pleased- it’s easy to read, feels sturdy and was easy to attach. Thank you!

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Flexitags
Norma
Great product

I have these tags for all my dogs collars ( and that’s a lot)
Simple to put on, washable and neat, so much better than tags that hang down and come away.
Excellent customer service and fast delivery.

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Flexitags
Miranda Hill

Flexitags

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Spare Silicone Bands
Liz Dunglinson
Spare silicone bands.

Brilliant product. Very easy to fit. Sorted out the correct replacement size when I had done it wrong. Can highly recommend.

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Flexitags
Charlotte Zivanovic
Beautiful Flexitags for moving house.

Thank you so much for the beautiful Flxitags. Betty and Archie will be safe, trendy and beautiful in their new ‘outerwear’.
Clear concise and gorgeous. Thank you.

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Flexitags
LJ
Great tags, wonderful service

Tags look great on our dog’s new collar, service from Karen was above and beyond. Thank you!